TECHTalks

In our series of TECHTalks with Hello Soda’s Chief Technical Officer, Symeon Breen, we addressed some of the most common technical questions that we are asked as a global FinTech business.

In this blog we discuss the different questions that we are frequently asked as a business and Symeon gives us some of the key answers we were looking for.

Facial Recognition vs Facial Authentication

Facial Recognition vs Facial Authentication

Facial recognition and facial authentication both provide businesses with a way of identity verification for their customers, but there seems to be a lot of confusion around the differences between the two methods.

So what is the difference between facial recognition and facial authentication, and how can businesses benefits?

6AMLD What You Need To Know

Understanding 6AMLD and the risk to your business

The EU 5th Anti-Money Laundering Directive (5AMLD) came into place in January 2020. By December 2020 the next iteration is to be implemented, the 6th Anti-Money Laundering Directive (6AMLD) introduces even more changes, and regulations that businesses have to comply with. 

Regulators and governments are regularly looking for ways to protect customers, whilst tackling fraud, money laundering and cybercrimes that, unfortunately, are just some of the risks customers could face when using online services.

Understanding what LCCP means for gaming operators

Understanding what the LCCP means for gaming operators

The UK Gambling Commission is constantly reviewing and updating the LCCP regulations for operators – but are your identity verification processes up-to-date?  

Huge changes to the LCCP first took place in May 2019 (you can read about them here) to ensure safe and responsible gambling throughout the industry, and since then the UKGC have been keeping a close eye on how they can keep operators verifying their customers’ identities accurately and efficiently to comply with the rules.

Digital Identity Verification - Financial Inclusion

How digital identity verification will improve financial inclusion

It’s believed there are over 1 billion individuals (World Bank) around the world who don’t have official identification and 1.7 billion people who are considered financially excluded.

The global pandemic has resulted in an increasing demand for digital identity verification solutions to ensure inclusion for all, even those with limited or no identification.

How lenders can automate customer onboarding

How lenders can automate consumer onboarding

In recent years, digital onboarding methods have enabled online lenders to grow rapidly. Traditional lenders, such as banks, have been unable to keep up with the streamlined consumer experience offered by their online counterparts.

Implementing a digital-first approach for onboarding consumers when applying for online lending services has contributed to a huge rise in consumer loan growth.

Future of marketing & how to make your brand stand out

The future of marketing and how to make your brand stand out

Imagine being part of a generation who grew up with the ability to get anything they wanted from the touch of a button. Now imagine those same experiences applying to everyone, how can you market to them whilst understanding their needs?

When considering the future of your marketing methods, it is important to not only consider current spenders but future spenders as well. Imagine knowing when they’re likely to spend too.

Why EmailValidate is key to preventing fraud online

Why email validation is the key to preventing fraud online

Fraud prevention is one of the most important areas for a business, however, this can be challenging if the right solutions are not in place.

Having the right KYC solutions in place, working seamlessly together can deliver many advantages for a business. With all our KYC, AML and fraud prevention products working seamlessly together through our technology platform is one of the many reasons clients choose Hello Soda.

Challenges of KYC for SMEs

The Challenges of KYC for SMEs

Most regulated markets, certainly in the financial services world, require organisations to perform Know Your Customer checks (also known as KYC). Adhering to these regulations and maintaining compliance can be a costly process, especially if that process isn’t automated.

KYC can be challenging for organisations of all sizes but is especially daunting for small to medium-sized businesses. If you are an SME business you need not worry, there are some simple and effective ways to comply with KYC and AML mandates – without breaking the bank.

The value of customer loyalty

The value of customer loyalty and how to increase it

If you are looking to increase customer loyalty then leveraging digital data will enable you to deliver a more in-depth personalised experience for your customers.

The big issue with benefiting from the increased value of loyal customers is that, in today’s digital society, consumers are overwhelmed with options meaning that you have to do something different in order to win them over in such a competitive market.

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