Why EmailValidate is key to preventing fraud online

Why email validation is the key to preventing fraud online

Fraud prevention is one of the most important areas for a business, however, this can be challenging if the right solutions are not in place.

Having the right KYC solutions in place, working seamlessly together can deliver many advantages for a business. With all our KYC, AML and fraud prevention products working seamlessly together through our technology platform is one of the many reasons clients choose Hello Soda.

Challenges of KYC for SMEs

The Challenges of KYC for SMEs

Most regulated markets, certainly in the financial services world, require organisations to perform Know Your Customer checks (also known as KYC). Adhering to these regulations and maintaining compliance can be a costly process, especially if that process isn’t automated.

KYC can be challenging for organisations of all sizes but is especially daunting for small to medium-sized businesses. If you are an SME business you need not worry, there are some simple and effective ways to comply with KYC and AML mandates – without breaking the bank.

The Dark Web: An invisible weapon

The Dark Web: An invisible weapon

Today we all find ourselves dealing with a global pandemic, not only is that a scary thought but we have the extra worry of knowing fraudsters have ramped up their efforts to steal and sell our identities on the dark web.

Following on from our recent article; The Dark Web: Is my data out there? I want to bring to your attention Fraud Web, our latest product designed to search the dark web in real-time for your customer’s identity information.

The value of customer loyalty

The value of customer loyalty and how to increase it

If you are looking to increase customer loyalty then leveraging digital data will enable you to deliver a more in-depth personalised experience for your customers.

The big issue with benefiting from the increased value of loyal customers is that, in today’s digital society, consumers are overwhelmed with options meaning that you have to do something different in order to win them over in such a competitive market.

3 ways to onboard more in gaming customers

Ways to instantly onboard more gaming users

2020 was forecast to be a year of growth for many gaming operators, which now looks unlikely given the global impact of COVID-19.

However, there has been some positive uplift in the industry due to an increase in online players who are have been turning to online casino-style games in the wake of global ‘lockdown’ measures. Players are turning to games such as virtual slot machines and online bingo as a way to while away time at home.

Safe passage for all? Not if you can’t onboard without traditional data

Safe passage for all? Not if you can’t onboard without traditional data

The first recorded use of the word identity in English was in 1545, by a rather controversial Churchman named John Bale – or, to those unfortunate enough to have quarrelled with him, ‘bilious Bale’.

Back in the 16th Century however, ‘ydemptyte’ referred to “sameness, oneness, [the] state of being the same” – a far cry from our modern day focus on identity as something unique to each and every individual.

The clock is ticking – can you onboard your customers in time?

The clock is ticking – can you onboard your customers in time?

Over the past few decades a body of research has grown confirming the fact that not only do humans base a huge amount of both their short and long term judgements on their first impressions, they form them remarkably quickly.

According to a prominent Harvard psychologist, the role our initial judgements play is firstly to determine whether a person can first be trusted, and secondarily whether they can be respected – in official terms, their warmth and competence.

Don't fear the loss of onboarding, think digital

Don’t fear the loss of onboarding, think digital

Just how much time do we spend online? Rather a lot, it would seem. According to We Are Social’s latest study, the world’s internet users will cumulatively spend a mind-boggling 1.25 billion years online in 2020.

To put that into perspective, the first fossil records of complex life forms date from the start of the Cambrian explosion – only 541 million years ago. And if we go back all the way to 1.25 billion years ago? Scientists believe early plants were only just starting to photosynthesise

Hidden costs of poor customer onboarding

Don’t be caught out by hidden costs of consumer onboarding

All businesses are looking to acquire new customers, but their competitors are too. A poor onboarding process can frustrate new customers which can result in greater volumes of abandonment. This means a business will increase its acquisition costs and worst still it will create a poor brand experience which in some cases can cost a business more.

Signing up new customers even when performing KYC checks should be simple. Get the whole process wrong and you can run into issues with identity and payment fraud, regulatory failures and increased operational costs.

Team Talks Miruna - Data Science Intern

Meet Miruna, Data Science Intern at Hello Soda

An angelic and enthusiastic soul has graced the tech team at Hello Soda to learn more about Artificial Intelligence and Natural Language Processing and to add further insights and depth to our data processing. While infusing the air with positivity and youthful curiosity she exemplifies our motto of making data more personal…  

Miruna has taken the time to tell us about herself and why she wanted to work for Hello Soda…

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